Gift Cards
More than just pieces of plastic, gift cards have become an integral part of the High Street shopping experience. With the market continuing to grow at over 10% per year gift cards have proven to drive real incremental opportunities for retailers not only in terms of sales of cards but also the additional uplift in spend in store when the gift cards are redeemed by the customer. Retailers have continued to develop their card designs, incorporating their brand values and investing in more innovative ways to appeal to their customers.
At CPI we work with our clients to keep them up to date with developments and help deliver market leading gift cards but don’t worry, innovation doesn’t necessarily mean great expense. At CPI we can produce gift cards to suit different budgets. We will work with you to find the right product.
Argos‘’ We selected CPI Card Group after a vigorous qualification process, to manufacture our first plastic gift cards and carriers. The CPI Team was true to their word in delivering the product on time and with the quality we expected. The communication was excellent throughout the process, and we were always kept informed of progress at all stages of the work. Our first experience has been a positive one, and we look forward to developing our business with CPI as partners.’’ Patsy Griffin,Sales Accounting Manager Argos, Home Retail Group
