Gift Card Schemes
Gift cards are well-loved for all gifting occasions, securing a permanent spot in your annual trade marketing plans. With soaring volumes, low-risk plastic gift cards are claiming prime real estate at checkouts across all retail outlets. Coined as the gift of choice, gift cards rank as one of the most-given gifts and more recently are popular for corporate use for incentives, rewards and payout programmes.
Gift card design is critical to the success of any programme. Keep your gift card programme on the cutting edge with CPI’s fresh card designs and innovative packaging. CPI accommodates fast, efficient stock fulfilment and delivery to stores, to help you keep up with customer demand during peak trading periods. Additionally, CPI can establish a multi-channel approach, allowing you to offer digitised gift cards, giving consumers a platform to purchase digital, physical and personalised gift cards from the comfort of their home or on the go via mobile phone. MYCA™, our turnkey order and fulfilment platform for physical and digital cards, can stand alone or be plugged into an existing online shopping portal to expand on your traditional card offering. MYCA™ is mobile-optimised and, when used with cpi Mobile™, transforms the digital card offering into a mobile payment form factor which can be used at the point-of-sale.
Whether you are looking at introducing a new range or re-launching an existing programme, we will support you to transform, grow and develop your gift card programme, while considering your brand logo, identity, colour scheme and key messaging. In a competitive market where reaching the front of the wallet is a constant struggle, we build bespoke programmes to bring your gift cards to life.
Our end-to-end innovative solutions deliver unique gift card products and services to market.
CPI is a market leader in gift card programmes with state-of-the-art manufacturing facilities and a trend-leading design studio. We have a proven track record working with retailers, industry processors and prepaid programme managers. CPI can help you develop a range of card products that anchor your brand, create visual impact and generate emotional connections with your customers. Wherever you are in your programme’s life-cycle, you can rely on our team’s extensive expertise to successfully position your gift cards in the market.
- Dedicated account management
- Multi-platform capabilities
- Trend-leading designs for cards, carriers and packaging
- MYCA™ physical and digital card ordering and fulfilment
- Fast, efficient mail and fulfilment solutions
- Specialised data management and superior quality control
- Payment-enable your mobile app with cpi Mobile™